It s important to understand the different types of consumers in order to advertise and sell your product effectively. Who will buy your products, .When it comes to marketing, there is one aspect every business should be aware of not all consumers are created equal. Just like there are different types of .
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Consumer behavior involves the study of how people either individually or in groups acquire, use, experience, discard, and make decisions about goods, serivces, or even lifestyle practices such as socially responsible and healthy eating..
Counterfeit consumer goods are goods, often of inferior quality, made or sold under another’s brand name without the brand owner’s authorization. Sellers of such goods may infringe on either the trademark, patent or copyright of the brand owner by passing off its goods as made by the brand owner. Counterfeit products made up to of world trade in , and in cost an estimated .
Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit. Retailers satisfy demand identified through a supply chain.The term “retailer” is typically applied where a service provider fills the small orders of a large number of individuals, who are end users, rather than large orders of a small number of wholesale .
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